Magid in the Press

As a recognized thought leader in media, marketing, and communications, Frank N. Magid Associates is frequently sought after to share our unique insights and perspective with major US and international news outlets including The New York Times, The Wall Street Journal, NPR, Silicon Alley Insider, Ad Age, Broadcasting & Cable, The Los Angeles Times, MediaPost, and United Press International, among other news sources.

Sunday, March 24, 2013

“This adds up to a news industry that is more undermanned and unprepared to uncover stories, dig deep into emerging ones, or to question information put into its hands.”

— The Pew Research Center’s Project for Excellence in Journalism’s The State of the News Media 2013

Thursday, March 21, 2013

Free is awesome … especially when it comes to games.

Monday, March 11, 2013

More millennial viewers are enjoying television and they are more accepting of advertising.

Tuesday, December 18, 2012

YuMe, a leading provider of digital brand advertising software and services, in conjunction with Frank N. Magid Associates, Inc., a leading research-based strategic consulting firm, today announced the results of an extensive survey on the future of Connected TV in the marketplace. The study includes insight into rapidly-growing adoption rates, analysis of components in the broader Connected TV environment, and many details about Connected TV and Smart TV adopters and their preferences.